Sidel Group, a global packaging solutions provider with over 175 years in operation, has opened a new office in Lagos as part of its strategy to deepen its footprint in West Africa and drive revenue growth. The company expects expansion in Africa, particularly Nigeria and Kenya, to play a major role in achieving its target of surpassing €2 billion in revenue by 2028.
The move comes at a time when several multinationals are exiting Nigeria due to economic challenges such as currency volatility, inflation and policy uncertainty. However, Sidel sees renewed potential in the market, encouraged by recent macroeconomic improvements, including a stronger naira and easing inflation.
The company’s leadership described Nigeria’s young and growing population as a key driver of long-term demand, especially in the food and beverage sectors where consumption is set to rise. By establishing a physical office, Sidel aims to be closer to its customers, improve technical support and better understand local needs.
Sidel, which operates in 170 countries and has served the Nigerian market for more than two decades, including partnerships with major beverage producers is expanding its presence in Africa with offices now in South Africa, Kenya and Nigeria.
According to its executives, investments across West Africa’s beverage industry are increasing as producers ramp up capacity to meet growing consumer demand. Sidel specialises in complete packaging solutions, from design and blowing to filling, labelling and palletising, across PET, glass and other materials.
For Nigeria’s manufacturing and beverage sectors, Sidel’s physical presence signals renewed global confidence in African markets and offers local producers improved access to world-class packaging technology and support, potentially enhancing productivity, competitiveness and export readiness for regional SMEs.
