Boost Media in partnership with Optimum Homes, a real estate firm, is set to debut Ghana’s first Ultimate Entrepreneur Competition in a move to provide funding for their businesses.
The competition themed ‘Ghana’s Ultimate Entrepreneur Competition’ (GUEC) with a grand prize of GH₵;10,000, aims to provide mentorship and other support services needed to significantly reduce the startup failure rate in Ghana, improve business performance of startups and their impact on the larger society.
The competition, is also expected to upsurge job creation and poverty alleviation in the country whilst it inspires, cultivates and promotes the culture and spirit of entrepreneurship among young Ghanaians. It is also expected to boost the socio-economic development of the country through the creation of successful businesses and employment.
Entrepreneurs, according to the competition’s organizers, are the engines behind any society’s growth and constructive transformation. In light of this, there doesn’t seem to be any effort on in Ghana to identify, nurture, and encourage young entrepreneurs from Ghana.
According to the Chief Executive Officer of Boost Media, Assistant Professor, Dr. Cynthia Addae, the competition is a reality nationwide entrepreneurship competition created to elicit, develop, and showcase the latent innovative ingenuity and entrepreneurial spirit in Ghanaian youths in order to realize a more general goal of nation building.
On the mode of the competition, the contestants will be given a set of tasks which they will have to complete in the course of the competition. Also, during the period of the competition, the contestants will develop and sharpen their entrepreneurial skills as they complete different tasks and progress through the different stages of the competition.
Specific criteria for evaluation and judgment at this stage will include – entrepreneurial vision, feasibility, innovation (technology integration), profitability, scalability, social impact and sustainability.
All voting will be done through a designated USSD code to be provided to the contestants and the general public.
