Flutterwave has announced that it has created a convenient and easy way for SMEs to sell their products online with an e-commerce innovation known as the Flutterwave Store. The Flutterwave Store is designed to help SMEs scale their e-commerce business to a much needed next level.
The main aim of this store is to act as an online gateway to enable SMEs to own an online store without the need for coding or website development. Even though this ground-breaking innovation for SMEs rose up as a response to the pandemic, the CEO of Flutterwave, Olugbenga Agboola, says that the service will still be available post-pandemic.
A major advantage of the Flutterwave Store is its default payment integration which relieves business owners of the stress of finding a reliable way of accepting payments from their customers. The store gives access to Flutterwave’s wide range of payment methods for customers which include debit/credit cards, mobile money, bank transfer, Barter by Flutterwave, USSD, PayAttitude etc.
Another crucial advantage for SMEs is easy product discovery. Business can be visible to everyone who has access to a mobile phone, tablet or PC and let them search through product listings easily and view images, all in one place. The best part is, the store is free as business owners won’t be charged for registration or use of the platform. They are only charged the normal transaction commission when they make sales.
Having partnered with various well-known logistic companies such as Nigeria’s Sendbox and Kenya’s Sendy to help merchants with pickup and delivery in some specified locations;the store takes care of logistics also.
Other tools and features which aid ease of business include fast checkout, instant notifications which allows business owners stay plugged-in on activities on their digital store and also great product images which give a proper picture description on what is being sold.
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