The Nigerian government through the Nigerian Export Promotion Council (NEPC) has launched the Export for Survival Campaign programme.
The move, according to the administration, is intended to rapidly and broadly unleash the non-oil export economy of the nation’s full potential.
The Minister of Industry, Trade, and Investment, Otunba Adeniyi Adebayo, introduced the program yesterday in Abuja. He said it carries an urgency that perfectly frames the difficulties the nation will face as it slows down the diversification of the Nigerian economy.
Adebayo contends that the Campaign is certainly strategic in addressing the nation’s precarious economic situation because it will increase the productive base of the economy, create jobs, and lower the frightening poverty numbers.
“The Export4Survival campaign should therefore be embraced by stakeholders, the Business Community, Micro, Small and Medium Enterprises (MSMEs), Trade Associations, the Organised Private Sector (OPS) etc, as a brand that that will be a game changer in the socio-economic space of our national development.
“As part of efforts at creating awareness on non-oil export development and promotion activities of the Council, there is no gainsaying the fact that with the Export4Survival campaign, significant mileage would be gained in the volume and value of exported Nigerian products and services,” he added.