The African Export-Import Bank (Afreximbank) has operationally launched its TRADAR Club , a member-driven network targeted at empowering international businesses and executives to transform trade and investments in Africa through trusted trade intelligence and advisory services.
Afreximbank claims that TRADAR Club will provide cutting-edge digital tools and networking opportunities, assisting members in finding new markets, expanding their businesses, saving time, accessing specialized expert support, posting and responding to new business opportunities, networking, meeting trading partners, and more.
The announcement revealed that the project was launched in Cairo and went on to say that TRADAR Club was supported by the Trade Intelligence Solutions division of Afreximbank.
“The unit was conceived to address one of the key barriers to intra-African trade – the lack of comprehensive African trade and investment information. Afreximbank’s Trade Intelligence Solutions is an end-to-end, integrated trade intelligence offering – supporting clients that are seeking to enter new markets in Africa or expanding into the continent.
“The TRADAR Club and the Trade Intelligence Solutions it champions represent the single authoritative resource and forum for trade and investment related insight on the African continent.
“Afreximbank described TRADAR Club as the primary gateway through which exporters, importers and investors will access curated trade intelligence and advisory services to support their market expansion decisions and network with other businesses.
“TRADAR Club membership is open to global industry leaders, African and foreign businesses, intergovernmental organisations, policy makers and other influential stakeholders committed to the shared objective of unlocking growth and development in the African continent,” it added.
It noted that the TRADAR Club offers four membership packages, including a free Basic membership.
“The Standard, Gold and Platinum memberships packages attract annual membership fees. Further details about TRADAR Club can be found at www.tradar.africa
“The operational launch event featured a high-level panel discussion on ‘Why better African trade data is needed to deliver enhanced decision making and growth for businesses.’ A free six-month trial membership was extended to all participants who attended the operational launch,” it added.