First Bank in accord with ELOY Foundation has launched the 2022 Edition of its program, The ELOY BUSINESS SHOWER, designed and dedicated to promoting and empowering businesses owned by female entrepreneurs across Nigeria. The program will be executed through the FirstGem Loan Scheme created for female-owned MSMEs and its SMEConnect Initiative.
The cooperation focuses on major economic sectors and is aimed to expose female entrepreneurs to important business skills such as training, networking, and the ELOY FOUNDATION BUSINESS TOOLKIT, which is a collection of business survival skills.
Businesses will be able to pitch their ideas for seed funds and to join the ELOY Foundation Sustainable Empowerment Programme 2022 at the business shower. Participants will also be able to apply for a single-digit loan from FirstGem.
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Where is the training holding?
The ELOY Foundation Business Shower will take place in 5 locations across the country. Kicking off in Lagos on 23 June 2022, the train moves to Port Harcourt on 25 June 2022, then Abuja on 30 June 2022. In July, Kano and Abia will host female business owners on the 2nd and 7th, respectively.
What are the benefits of the training?
The ELOY Awards Foundation Business Showers will offer an avenue to sustain women empowerment by providing entrepreneurial training and mentorship from experienced businessmen and women, arming participants with tools and information to help them grow their businesses.
According to Tewa Onasanya, Founder of the ELOY Awards Foundation, “It is not just enough to talk about empowering business owners, it is very important to sustain empowerment by providing guidance towards their business progress and giving them access to different resources to help them continue to thrive. MSMEs are the backbone of any nation and there is a great need to sustain this chain of the economy. It is on this common ground that FirstBank has partnered with the ELOY Team to contribute meaningfully in empowering women to achieve fulfilment in their chosen business endeavours.”
Speaking on the partnership, Folake An-Mumuney, Group Head, Marketing & Corporate Communications, FirstBank said, “We commend ELOY Foundation for their efforts on this initiative as the continued strengthening and inclusiveness of female driven business endeavours is essential to the growth of the national economy. We are happy to partner with ELOY Foundation on its Business Shower. Together, we will drive the entrepreneurial viability of participants and expose them to business nuggets that will take their business to the next level.”
