Socially-conscious Nigerian fashion brand, HUMANx, is set to unveil its latest design collection on the Africa Fashion Week Nigeria (AFWN) and Lagos Fashion Fair (LFF) platform at the Eko Convention Centre, Eko Hotel and Suites, Lagos from 7th to 9th September 2022.
The joint AFWN and LFF event, each in its eighth edition, offers the biggest platform for known and up-and-coming African fashion designers to demonstrate their skills and originality to a global audience. Along with other Nigerian and African creatives, HUMANx will also premiere its Summer-Spring 2022 collection during the live event on Friday, September 9.
“At HUMANx, we are always pushing the boundaries of creative expression. And we can’t wait to present our new 4-series collection to the world,” said Gbemi Elekula, founder and creative director. “The SS22 Collection features stunning ensembles that exude the essence of nature, its superior aesthetics and a message to let its beauty be, in its purest form.”
Reiterating the brand’s essence, Elekula said: “All women deserve expression. And we offer arty, edgy and eclectic clothing and accessories—in beautiful bright colours and fabric combinations—to compliment all ages and figure types. Our aim is to help the wearer stand out while doing good. Each HUMANx sale unlocks access to better sanitary products for females in rural Nigeria.”
According to the organizers, the three-day festival will include a number of other new Nigerian fashion labels, including AkoAfrica, KaffyKreate, Fashion by Ashani, and Max Chidera Official. Nivaldo Thierry from Mozambique, YawsCreations from The Gambia, and Hortense Mbea Afroplan from Ethiopia are the newest participants on the Pan-African runway.
Along with a masterclass by serial entrepreneur Toyin Lawani, it will include an Adire workshop by the Adire Oodua Textile Hub featuring actor and celebrity designer Kunle Afolayan showing his Kunle Kembe Adire collection.
Ronke Ademiluyi established AFWN, an indigenous fashion platform, as a sister event to Africa Fashion Week London (AFWL), the largest festival of African fashion in the United Kingdom, in order to highlight the best of Nigerian and African rising creative design talent. Ayo Olugbade founded the LFF, an international fashion exhibition.
The purpose of the event is to highlight the sophisticated quality of African fashion and provide the ideal platform for connecting fashion enthusiasts with retailers from throughout the nation.
An initiative of GbemiDH, a multi-creative enterprise founded by uber-talented artist Gbemi Elekula, HUMANx seeks to put an end to period poverty in Nigeria through Perioducation (Period Education), Provision of Period Products, and Collaboration with Stakeholders.
It conducted two outreach programs, the first in March 2021 at the Gurku IDP community in Nasarawa State and the second in March 2022 at the Takushara community in Abuja, educating the women on menstrual hygiene management and providing them with sanitary kits and instructions on how to make their own reusable sanitary pads.
