Jumia, an e-commerce company, has launched its anniversary sales campaign, which will offer millions of Nigerians fantastic deals on a variety of products.
The ‘10 Years Together’ campaign, which runs from June 14 to July 3, 2022, aims to commemorate customers who have shopped on Jumia over the past decade.
Through its partnerships with companies such as Adidas, Xiaomi, Diageo, Oraimo, Nivea, DeFacto, Samsung, Umidigi, Itel, and Coca-Cola, consumers will be able to receive the best deals from a vast variety.
“We are delighted and humbled by the support from our consumers and vendors over the past decade.
Through their support, we have been able to positively impact the lives of millions of Nigerians and change the way of shopping in Nigeria.
We will continue to support our vendors and partners to grow their businesses while offering convenience and affordability to our consumers.
Our Anniversary Sales Campaign is an opportunity for us to say thank you to all our consumers for the trust they have placed in the Jumia brand,” said Massimiliano Spalazzi, CEO, Jumia Nigeria.
Commenting on the partnership with Jumia for the anniversary sale, Adidas Head of e-commerce, Nawel Chachi, said: “At Adidas, we are delighted to be deepening our partnership with Jumia through events such as Jumia Anniversary as we continue to bring new and exciting products to Nigerian consumers.
“Our collaboration with Jumia helps us reach consumers on the full territory and offer a carefully curated selection to the market. Consumers will be at the heart of this exciting partnership and will be able to experience the Adidas brand and its key products.”
Xiaomi’s Sales Manager, Xingyu Yang, said his company’s engagement with Jumia on its Anniversary Sales Campaign in Nigeria was in its fourth year.
“Xiaomi together with our amazing partner Jumia has created lots of joyful shopping memories for consumers over the years. “With this in mind, we look forward to giving our consumers access to the best deals on innovative Xiaomi smartphones and accessories during the 2022 anniversary sale,” he said.
Yang went on to say that smartphone usage has aided e-commerce penetration in Nigeria by allowing retailers to communicate with customers via mobile phones.
By just installing the Jumia App, customers can take advantage of the incredible deals available during the Anniversary Sale. Consumers can win fantastic prizes and gain further discounts on products during the campaign’s explosion days, daily check-ins, brand days, flash sale, and treasure hunt.